interview 6

Question: what do you think about the price/quality combination?
Nice combination. I eat there a lot because I can't cook and I think it's very cheap.
Question: What do you think about the service?
Fine. I don't think it's relevant. The important thing is that I get my food. I don't care if they're smiling or not.
Question: Do you have some positive experiences of the visit to the Mc Donalds?
Yes. I really like the food. I'm working outside all day and I don't have a long break so I go to the Mc Donalds because I get my food very quick.
Question: Do you have some negative experiences of the visit to the Mc Donalds?
Once, I had to wait very long. Because they made a mistake. They brought me the wrong burger so they had to make a new one. Because of that, I showed up too late at work.
Question: What is typical for Mc Donald’s, what is the difference with other fast food restaurants?
I think they have the fastest service of any fast food restaurant. If they don't make any mistakes you get your food in just a few minutes.
Question: Would you like to change or add something to Mc Donald’s?
No, I don't know anything that they could change. I always eat the same thing. Maybe they could make it cheaper for me because I come back every day. ( laughing)
Question: Do you think advertising has an influence on your behavior?
No, it doesn't have any influence. I don't mind if they have a new meal or a new flavour of milkshakes. Actually, I've never seen an advertisement of the Mc Donalds because I don't watch television that much.
Question: What do you think Mac Donalds needs to improve to get more costumers?
I think it would be perfect if they would have a Mc Delivery. People which are working very hard don't have time to drive to the Mc Donalds and order some food. For them it would be a good sollution.

Male
Weight: very much
Age: around 40